5 Tips for Crushing Spotify as an Artist

Spotify proclaiming itself the land of opportunity for developing artists and yet still one of the best ways to showcase new music, many are eager for faster ways to get more streams and followers.

Today, wether you?re an artist, a band or a record label, growing your popularity on Digital Streaming Platforms –Spotify among others- has become an necessary step to even consider a career in the Music Industry.

Unfortunatly ?Rome wasn?t built in a day? ! And in bigger ventures it takes a whole team just to handle that simple task. Plus your fans as much as your future partners (incl. Spotify) will essentially focus on engagement : Better 1000 streamers than 10,000 inactive followers.

Long story short, there is no secret or shortcut to it as we happily share our little knowledge with these must-do tips for increasing your fanbase and get more streams on Spotify.

1. Personalize Your Profile

Your artist profile is your second home, so don?t be afraid to make it your own! You can start by adding in a compelling artist bio. Here is where you want to share your journey as an artist ? your milestones, and your achievements infused with the essence of who you are. If you have trouble accessing or editing your profiles bio you can reach out for help here.

*You can get your own custom cover design with Crushtomize *

Next, move on to customizing your artist profile image. Here you want an image that really pops and lets your personality shine. Make sure that you upload a high resolution image (although no bigger than 20 MB) to avoid any pixilation. Ideally, your image should be at least 2660×1140 to give you plenty of space to work with.

2. Get on music Blogs and Journals

One of the least cool and interesting parts of being a musician is promoting oneself, especially via the press. After all, people get into music to be artistically expressive, not to become publicists. But one of the most important pieces of the online discovery puzzle is getting on the radar of influential music bloggers and journalists.

Most new artists aren?t going to land a write-up in Pitchfork or Rolling Stone right away, but fortunately there are a ton of smaller music publications, many of which focus on specific genres. Sites like crushtomize aggregate some of the more influential music blogs , so that?s a good place to get familiar with the most relevant music blogs. Local media like alt-weekly newspapers and city-specific music blogs might be easier nuts to crack than far-flung sites run by faceless editors with overflowing inboxes.

Cold-pitching strangers imploring them to check out your new EP is, again, decidedly unsexy and a little soul-sucking. The line between effective and obnoxious can be thin here. For those with the budget, hiring a professional to help with press outreach can be well worth it. For the cash-poor DIY artist, a crash course in media relations might be necessary. Of course, the easiest way to get media attention, many would argue, is to simply do cool, creative things that warrant attention. Just be mindful of the extraordinary level of noise with which you?re competing?and the extra creativity sometimes required to cut through it.

Why is this so important? Obviously media coverage means more exposure, as it always has. But today, getting a write-up and a song embed in the right place can act as a funnel into all kinds of other things. For one thing, writers at bigger publications mine these music blogs for the next big thing. So do music curators everywhere, like the people who program music for Starbucks. And yes, Spotify?s own in-house curators use music blogs (along with a variety of other signals, like catching a performer live) to find songs to include on Spotify?s playlists, which often have massive audiences.

Spotify?s semi-automated Fresh Finds playlist selects tracks by sniffing out online buzz from sources like music blogs. Songs that land on Fresh Finds are often heard by Spotify?s in-house music editors and can find their way onto other playlists. And if a track gets playlisted enough, it may become eligible for inclusion on Discover Weekly, Spotify?s hugely popular personalized virtual mixtape.

*You can get your own custom blog with Crushtomize *

3. Get your music onto Playlists

Spotify reps are quick to stress that its in-house curation is a strictly ?democratic? system, driven mostly by a combination of editorial intuition and data about how well songs are resonating with listeners. Spotify?s in-house curators do get tips and suggestions from labels and managers, but they say they don?t let those industry relationships trump editorial integrity and have strictly banned anything resembling pay-for-play on the platform. Thus, there?s no easy way to reliably pitch playlist curators. But there are ways to get onto their radar.

The simplest way for artists to get their songs onto Spotify playlists is, of course, to start building their own playlists. This is just a good idea in terms of building an audience on Spotify anyway. Well-constructed, searchable playlists are an easy path from the Spotify search box to an artist?s profile. A playlist of favorite songs by one?s biggest influences is a logical place to start and, while it might feel tacky to some, including a track or two from your own catalog alongside similar-sounding music isn?t a dishonest thing to do.

The more actively an artist curates and promotes their own playlists (with or without their own music), the more engaged they?ll be with listeners, and the greater the odds of their stuff coming across the radar of other playlisters?be it from a prominent Spotify user with lots of followers or one of the company?s in-house music programmers. By including one?s own music on a self-made mix, artists can effectively ?seed? their songs in the playlist ecosystem in the hopes of getting it picked up by somebody else.

This process is decidedly difficult to influence or control directly, much like the process of getting press attention in the hopes of being picked up by Fresh Finds. Both approaches require a bit of finger-crossing and patience. While Spotify?s in-house curators are technically anonymous, it?s possible to google around to find the names and contact info of the people heading up different genres. Spotify doesn?t explicitly endorse this practice, but if you can manage to get the attention of its on-staff music nerds, it?s worth a shot.

An easier, though still clunky, approach would be to reach out to lower-level playlisters on the platform. This includes regular users who have heavily followed playlists and brands who manage their own playlists. Again, the odds of this tactic actually working will depend on the whim and tastes of the curators, but a quick search of like-minded playlists on Spotify and a hunt for their contact info may be well worth the effort.

4. Share Your Profile On All Your Other Channels

Spotify makes it extremely easy to share your artist profile pretty much anywhere.

If you have an impressive website, a sizable social following, or girthly email list, you should 100% be sharing your Spotify profile across these channels. This exponentially helps to get your music heard. So, especially whenever you have a new release or playlist ? hit that share button!

An artist profile also has the ability to house information about any upcoming concerts or live shows and you should absolutely take advantage of that. So, if you are touring or performing anywhere live be sure you?re listing all that information on your artist profile too. Fans can easily get all the necessary information on where you?ll be performing and actually find tickets straight from your profile.

5. Dive into Data and Insights

Available to all artists and managers through Spotify for Artists, you get access to data about who?s listening to your music, which playlists are driving new listeners, and more.

Spotify?s analytics have been used by artists big and small to help inform decisions like how to plan their tours and which songs to include on their live set list. Keeping an eye on this dashboard will give musicians an up-to-date picture of what their audience looks like on Spotify.

As part of the launch of Spotify for Artists, the company simplified the process by which artists can get their profiles verified on the platform. Rather than having to reach 250 followers (a metric that is, somewhat confusingly, totally different from listeners or fans) in order to get verified, bands now merely need to sign up for access to Spotify for Artists and their profiles will automatically be verified once they?re approved. Verified artists are able to update their band photo and header graphic, publish playlists to their artist profile, select an ?artist?s pick? song or playlist, and, presumably, customize whatever future artist-facing tools Spotify has in the works.

Spotify for Artist FAQ

How to get spotify followers?

1. Personalize Your Profile
2. Get on music Blogs and Journals
3. Get your music onto Playlists
https://www.crushtomize.com/blogs/5-tips-for-crushing-spotify-as-an-artist/

Is Spotify artist free?

Spotify For Artists?toolkit is designed to be a one-stop shop for?artists?on the music streamer. It includes access to audience insights and song data, plus tools to manage their?artist?profile.

How to Get More Spotify Streams as an Unsigned Artist ?

1)Get Your Music on?Spotify. The first step to success is to submit your music to?Spotify.
2)Get Verified on?Spotify as an Artist. Once your music is available on?Spotify, it’s essential to create a verified?artist?profile.
3)Create and Update Your Playlists.
4)Take Advantage of Social Media.

How much an artist on Spotify get paid?

Spotify pays?about $0.006 to $0.0084 per stream to the holder of music rights. And the “holder” can be split among the record label, producers,?artists, and songwriters.
https://www.crushtomize.com/blogs/how-to-monetize-your-music-in-2020/

What?s your favorite tactic? let us know in the comment below

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